TiMeBoo creates basic watches from bamboo. A smart choice, because bamboo not only grows extremely fast; this grass species also needs little water. Moreover, it bears no grudges: each time it is chopped down, bamboo just starts regrowing.

The production of the watches takes place in a small-scale Chinese factory employing about forty people, while the watch bands are manufactured in an equally small-scale Dutch family-run business. TiMeBoo has naturally tanned leather or cork bands on offer.